| Case Study - Echospin |
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Echospin - Download service Echospin is a US technology company. Their unique, seemingly magical solutions enable content providers to effortlessly sell and promote digital, mobile and physical goods directly to fans. Objective To enable an instant data capture and promotional content delivery triggered from any mobile phone. Enable Echospin's existing solution to be used at live events and outdoor music marketing campaigns. Details Using KODIME's ZOOMtxt PRO mobile solution, requests for promotional downloads are captured 24/7 using a shortcode number with associated keywords. User details are registered via SMS and each request is instantlty forwarded via the KOMOBILITY API to Echospin's own platform. The respective download content is then delivered by Email and web based option (side-loading). Results The mobile-enabled solution has been used successfully across a range of promotional campaigns for leading US record companies and for major artists including the Black Eyed Peas. Each campaign has exceeded projected response rates for downloads and fan contacts being generated. Components used SMS, Shortcode, API, CRM "ZOOMtxt is a terrific product. Unlike other solutions we considered, it had all the features we wanted, was very easy to set up, worked reliably for the duration of the campaigns and was well supported by a knowledgeable team. Thanks Kodime!” |




















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