Friday 12 Mar 2010
Mobile is greener

How about increasing the effectiveness of your current marketing campaigns while, at the same time, decrease your company's impact on the environment - and actually saving marketing budget? Welcome to Mobile.

Mobile is greenerReducing our carbon footprint, saving energy and preserving our natural resources is no longer a "nice to have" - it's a major factor that customers and clients as well as your employees both future and existing will be using as a criteria to help them differentiate one company over another.

Mobile marketing is a highly effective mechanic to cut down not only on direct printing and distribution cost (less of those colour brochures), but at the same time enabling your organisation to deliver communication and marketing metarisl - yes including brochures - to those in the target audience that actually want them.

Improve the quality of your direct mail lists with mobile signup and response marketing, and use the right channel ath the right time for the right audience.

From an energy efficiency perspective, mobile technology is actually leading core developments to squeeze ever more performance out of ever smaller charges - so that we can go for days without our mobile ever needing a re-charge. Many mobile devices are already far more efficient in their use of power than other devices which run off a main electricity supply!

recycleOn the other hand mobiles do pose an evironmental danger especially when they are being discarded, hence the emergence of services such as below that ensure old handsets are disposed off as clean and green as possible.

 

Phone Recylers

http://www.oxfam.org.uk/get_involved/recycle/index.html

http://www.envirofone.com/

http://www.mazumamobile.com/

or go to Boots !

 
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